Mike Fletcher is a freelance writer, digital content provider, professional photographer, editor and journalist. He owns Slippy Media, providing content solutions for a wide range of clients.
21 VIP Event Ideas to Wow Your Most Valued Attendees
April 2024. Creating VIP events requires careful planning, execution and the right technology to ensure guests receive an exclusive and personalised experience. Mike Fletcher reports.
Farnborough, we have a problem
April 2024. Farnborough International is going head-to-head with a former joint venture organiser partner by planning a rival exhibition for the commercial space industry. Why is this happening? Mike Fletcher investigates.
Insights into the Event Attendee Experience
April 2024. New in Events is a new podcast by IBTM, which brings you new episodes every fortnight. For episode four, co-host Mike Fletcher chats with ICE Strategy Director Anita Howard and ExCeL London’s Executive Director James Rees, while Paul Cook hears from Meet in Wales ambassador Dr Lee Parry.
The World’s Best Business Events (And The People Who Create Them)
April 2024. At IBTM World in Barcelona last year, Mike Fletcher moderated a panel discussion entitled ‘The World’s Best Business Events - And the People Who Create Them’. The session, and aptly named report is available to view On Demand and serves as a global temperature check on the MICE industry and the individuals who drive its success.
How to Secure Great Speakers for Your Next Event (and Inspire Your Attendees)
March 2024. With the right strategy, process and supporting technology, you’ll source great speakers every time. Mike Fletcher provides some top tips.
New In Events investigates incentive travel
March 2024. New in Events is a new podcast by IBTM, which brings you new episodes every fortnight. For episode three, hosts Mike Fletcher and Paul Cook go stateside to discuss incentive travel with IRF President, Stephanie Harris.
Seven benefits of AI-powered coaching
March 2024. Artificial Intelligence’s influence on digital coaching is inevitable. At Mindbeat, we’re taking the lead by developing AI-powered coaching that will support our global network. Mike Fletcher explains.
How to tap into four key reasons why people attend events
March 2024. Refocus event planning efforts on immersive experiences, innovation, and participation says a new report. Mike Fletcher looks at the findings.
New in Events episode two talks mentoring and is available now!
March 2024. New in Events is a new podcast by IBTM, which brings you new episodes every fortnight. For episode two, hosts Mike Fletcher and Paul Cook discuss mentoring with Fast Forward 15 founder, Fay Sharpe.
Exhibition News Spring 2024
March 2024. Contributing Editor of Exhibition News. TV’s disability inclusion and accessibility expert, Shani Dhanda talks to Mike Fletcher about joining ROAR B2B and her lived experiences speaking at and attending exhibitions as the UK’s most influential disabled person. We’ve also got venue interviews with Harrogate International Convention Centre and Coventry Building Society Arena. Plus Alison Jackson, group MD of Nineteen Group sits down with EN to talk tenacity and a career spanning 35 years in exhibitions.
Top 10 Event Industry Trends to Watch for 2024
March 2024. Drawing on extensive industry research, Cvent data, and interviews, Mike Fletcher reveals the key trends shaping the meetings and events industry in 2024. Whether you’re an event or hospitality professional, read on to discover how you can shape your event programmes, attract more business to your venue or hotel, and future-proof your strategies.
7 Expert Ideas to Make Your Networking Events Stand Out
March 2024. Mike Fletcher shares the key elements that make a networking event successful plus seven expert tips to ensure your networking events stand out.
New in Events, a podcast by IBTM launches and episode one is available now!
February 2024. New in Events is a new podcast by IBTM, which brings you new episodes every fortnight. For episode one, hosts Mike Fletcher and Paul Cook visit Cvent’s European headquarters to chat with the technology firm’s European Marketing Director, Felicia Asiedu.
Be the change
February 2024. Mike Fletcher learns how ROAR B2B is going the extra mile to ensure its exhibitions are accessible and inclusive for all by partnering with Shani Dhanda, recognised as the UK’s most influential disabled person.
The best times are here
February 2024. Mike Fletcher sits down with Paul Michael, the MD of Coventry Building Society Arena to hear how the venue has flourished since coming under new ownership and what lies ahead.